A full-funnel marketing firm born FROM operators, FOR operators.
We exist to give midsize businesses and late-stage startups a leg up.
Salt Amplifies
Salt Enhances
Salt Marketing Group
Salt is Essential
Salt Amplifies Salt Enhances Salt Marketing Group Salt is Essential
Salt enhances your best qualities.
How We Help
Listen to learn
You know your business. Active and open-minded listening is our foundation.
Reduce friction & improve results
Go direct: Reduce layers in the marketing stack to improve ROI and results. Bespoke and small to stay nimble and efficient.
Results over media channels: Leverage digital and traditional channels into a single strategy that supports the bottom line.
Value and valuation building: Develop strategies to apply your owned data to generate intelligence and improve outcomes.
Experience: Apply decades of marketing know-how and operational efficiency.
Thousands of campaigns and hundreds of clients over 25+ years have taught us how to generate results across verticals and media sectors.
Running $125M businesses with 200+ person teams and EBITDA responsibility means we know that marketing must be an engine for growth, not an expense line.
Execute like it’s our business, because it is!
Active campaign management for outcome accountability separates Salt from others.
We work in partnership with vendors and media to ensure real world business results. Dashboard performance showing click-through-rates, site traffic, and media weight are nice to have. Necessary to have are growth charts for your business that go up and to the right. We don’t confuse indicators with outcomes.